What do television, print, in-store and online advertising have in common? While they’ve mastered the art of speaking to the customer, they can never listen, they can never collaborate, and they can never help you discover what your customers’ are thinking. In today’s world, the most successful businesses know that putting the needs of the customer community first is crucial to success.
Now, there's a solution that will enable you to engage your customers in a two-way conversation -- and reach others like them within their online social networks. It's called IdeaPipe; a new social medium for companies and their audiences to share ideas, gather feedback and collaborate with one another.
IdeaPipe is like having the ultimate, real-time focus group to gather frontline impressions, suggestions and other forms of customer feedback. Unlike other forms of communications, IdeaPipe’s unique crowdsourcing model fosters an ongoing, two-way conversation between you and your intended audience that results in potent ideas that power the future of your business.
As of August 2008, Facebook alone has over 100 million registered users – many of whom may already be customers of yours. Most businesses are trying to figure out how to tap into this enormous potential. IdeaPipe capitalizes on this opportunity allowing you to interact directly with your customers as they spread your products and services through self-expression and communications within their social networks. An IdeaPipe-powered initiative, complete with seamless Facebook integration, is virtually limitless in its reach as it capitalizes on the viral nature of social interactions.
IdeaPipe is the ideal way to facilitate up-close-and-personal interactions with your customers and tap into social networking at the same time. With IdeaPipe, you can:
The many benefits of IdeaPipe aren’t limited to customers-facing applications -- it is equally useful for intranets as a knowledge management platform for employees – or extranets as a way to interact with channel partners or other members of your value chain.
To learn more about how you can get a branded IdeaPipe for your company, contact us at info@ideapipe.com